Dailleurs Understanding the French Expression

The French expression dailleurs (pronounced [da yeur]) can mean besides, moreover; for that matter; might I add, or by the way. It has a normal  register  and literally translates to from elsewhere.​ Explanation and Examples The adverbial French expression  Ã¢â‚¬â€¹dailleurs literally means besides or moreover, but it also has two other uses: It can be used to add a bit of interesting but non-essential information, the way you might say might I add or by the way.Its often tacked on to sentences with no real meaning—its kind of a filler, like the English word so. Examples Je nai pas rà ©ussi à   lexamen, et dailleurs je dois admettre que je nai mà ªme pas rà ©visà ©.I didnt pass the test, and I have to admit that, moreover, I didnt even study.Moi non plus, dailleurs.Me neither, for that matter.Ton chà ¢teau de sable, magnifique dailleurs, ne peut pas durer avec ces fondations.Your sand castle, which by the way is magnificent, cant last on that foundation.Jai parlà © à   Jean, dailleurs il a maigri, et il va venir vers midi.I talked to Jean, who has lost weight, by the way, and hell be here around noon.Dailleurs, on y va ?So anyway, are we going? Usage Dailleurs is the required contraction of the preposition de (of, from, about) plus the adverb ailleurs (elsewhere, somewhere else).

The Internet Is The Leading Means Of Communication Worldwide

Malcolm spent his life on the Internet. Sara was tired of hearing the tap, tap of his computer. She wanted to feel loved, to feel needed, but she wasn’t going to get his attention while he was locked away in the office with that dang computer. There was only one thing for Sara to do, and that was to get a computer herself. She desire to find someone online that would love her, need her, give her attention and who would listen to her. There were plenty of websites for finding love. Sara posted her bio, she was happy with the old photo she had cut out of a magazine. She has come to the point in her life where she was ready to search for love. The picture didn’t look like her so no one would know. Primary technology rules the world today and many these days relies on the computers for finding love. Because so many relies on the Internet, the Internet has become the leading means of communication worldwide. This can be an enormous convenience and a huge problem. Searching for love on the Internet doesn’t always work because many put on a false front and conceal their true identities. I am not saying that searching for love on the Internet is entirely wrong, but dating on the web is limited to only the Internet. Meeting a guy face to face also have things that you have to look out for. Some people turn to the Internet because meeting a guy face to face for some reason things just keeping going wrong. Many are searching for any form of guide to help ensure a higher success rate inShow MoreRelatedTechnology Has Changed The Way People Communicate983 Words   |  4 PagesOriginally the telephone replaced the telegraph. Today cell phones, email and the Internet top the list of preferred communication methods in society. As more businesses and educational institutions use technology to communicate, society seems to have accepted, if not embraced, the increased role technology now plays in daily lives. Age has an impact on an individual s pr eferred method of communication. Communication today is entirely different compared to thirty years ago. Today we communicate viaRead MoreIs the World Wide Web Causing a World Wide Woe?1035 Words   |  5 PagesMany people view the internet as the World Wide Web, connecting the population together and sharing information on a global scale. However, others look at it as a grotesque web that is entangling humanity with unintelligence. Whether positive or negative, it is indubitable that in the past years, society has become extremely reliant upon the internet. Every day, millions of people around the world use the internet for many different purposes: commerce, communication, social networking, work, educationRead MoreInternet Usage Addiction1079 Words   |  4 PagesInternet Usage The internet refers basically to the worldwide interconnection of computer networks that use a standard protocol called internet protocol suite. The internet serves several billion people worldwide and has become the most preferred mode of communication between people from different parts of the world. This has led to it rampant usage and as much as it has noticeable benefits, its limitations cannot be overlooked either. Internet addiction in teenagers or to say adolescents has beenRead MoreHow Media Ownership Is Important For People871 Words   |  4 Pagesmass media such as televisions, radios, and newspapers, and also get from new media such as the Internet. This information has affect people who use data for making social and political decisions (Ederstone, 2011, p. 140). Media ownership plays an important role as man in the middle by collected facts from their journalists and spread to general public; also the same information can disseminate to worldwide through new media. The purpose of this assignment is to illustrate the benefits of concentratedRead MoreEffects of New Media on Political Reporting1521 Words   |  7 Pagesquicker and more accessible to readers through the use of technology such as; the internet, twenty four hour news channels, blogs and satellite television. However, there is room for debate when discussing the speed and availability of new media, which may question how reliable and accurate these news reports actually are. With an ever-growing amount of news resources available online, the development of the internet over the years has shown an increase in the significance of politics, gaining a largerRead MoreGlobalization And Technology Strategy Assignment1406 Words   |  6 Pagesoperation and management. Those layers are finance, communication and systems. â€Æ' 1. Finance Some decades ago, business financial activities were far different from they are now. Transactions were made using cash or bank notes, which were given directly from hand to hand or sent via mails. It could take a week for a transaction to be complete due to distance. Orders given to brokers on financial markets were made through phone or face-to-face communication. Nowadays, those activities are totally transformedRead MoreNetflix : An Online Movie Rental Company Essay814 Words   |  4 Pagesdeclined a $50 million dollar acquisition offer (O’Neill). With the increased availability of high-speed internet to the mass market, Netflix introduced its streaming service in 2007 to test alternatives means of content distribution. From 2010 to Present, Netflix has aggressively expanded worldwide to capture market shares. As of April 2016, Netflix reported to having over 81 million subscribers worldwide (KFDA). Mission â€Å"Our core strategy is to grow our streaming membership business globally within theRead MoreNetflix : An Online Movie Rental Company1006 Words   |  5 Pagesacquisition offer. With the increased availability of high-speed internet to the mass market, Netflix introduced its streaming service in 2007 to test alternatives means of content distribution and test new technology. From 2010 to Present, Netflix has pushed aggressively worldwide with their digital streaming in an effort to capture global market shares. As of April 2016, Netflix reported to having over 81 million subscribers worldwide with 46 million located in the U.S. Mission â€Å"Our core strategyRead MoreInternational Medias Influence On Modern Society1066 Words   |  5 Pagesdigital divide, the influence of western media and the opinions the Chinese and Egyptian governments had relating to media such as the Internet, social media and television. Those supporting the awareness of homogenization view the United States as a leading influence on local nations, penetrating a wide variety of media and exercising â€Å"mastery of global communications and culture† (Park and Curran 2000, p. 5). Television, music and advertising are all transmitted through international media, creatingRead MoreInformation Technology And The Banking Industry1419 Words   |  6 Pagesbusiness operation and management. Those layers are finance, communication and systems. â€Æ' 1. Finance Some decades ago, business financial activities were far different from they are now. Transactions were made using cash or bank notes in person or sent via mails. It could take about a week for a transaction to be completed due to the distance. Orders given to brokers on financial markets were made through phone or face-to-face communication. Now, these activities have been totally revolutionized thanks

Katz And Lazarsfeld Explored How Power Can Influence And...

Katz and Lazarsfeld explored how power can influence and impact one’s behavior. Elihu Katz and Paul Lazarsfeld connected to mass media to further develop the social influence theory in 1955. Carl Rogers theorized that his principles regarding Person-centered therapy could be applied in a variety of context and not just in the therapy situation. As a result, he started to use the term person-centered approach. (Rogers, 1959). Person-centered therapy (PCT) is the application of the person-centered approach that includes theories of personality, education, nursing, interpersonal relations, education, nursing, cross-cultural relations and other â€Å"helping† professions situations. (Rogers, 1959). The theory of person-centered therapy suggests any client, no matter what the problem, can improve without being taught anything specific by the therapist, once he/she accepts and respects themselves. (Shaffer, 1978). Katz and Lazarsfeld (1955) explored how power can influence and impact one’s behavior by connecting the mass media to further develop the social influence theory. The three distinct constructs of social influence which are conformity, compliance, and obedience. The construct of conformity as it relates to staff using physical restraints and it will be discussed in more detail in chapter. Also as it relates to Physical Restraints Use, conformity and social influence helps to explain the phenomenon of influence individuals have on one another. People are driven to theShow MoreRelatedUGT in the 21st Century14999 Words   |  60 Pagesof content that satisfy their social and psychological needs (Cantril, 1942). Much early effects research adopted the experimental or quasi-experimental approach, in which communication conditions were manipulated in search of general lessons about how better to communicate, or about the unintended consequences of messages (Klapper, 1960). Requests for reprints should be sent to Tom Ruggiero, Print Journalism, 102–B Cotton Memorial Communication Department, University of Texas, El Paso, TX 79968Read MoreAdvertising Discourse Analysis4128 Words   |  17 PagesMASTERS Communication and Advertising Mass Media effects on individuals and society The omnipotence of mass media 2 Media influence of society and individuals 3 Empirical studies on campaigns 4 Uses and Gratifications Theory 5 Broadcasting studies (the adaptation theory) 6 Studies on socialization 6 Studies on reception 7 Studies on the ideological effects 8 Theories of technological determinism 8 Spiral of silence theory 9 StudiesRead MoreUses and Gratification Research6727 Words   |  27 Pagescommunication perspective that examines on how individual use mass media for satisfy their life but not study on how media impact the audiences. (Papacharissi, Z., n.d.) It also emphasizes that motives, actions or an attitude is related to the media use and might change by individual or groups. When an audience actively seeks out for media, they are usually seeking for delight a need. An audience based on theoretical structure to select media and content that can satisfy their needs and desires. (PapacharissiRead MoreFamily Tree19118 Words   |  77 Pagesconverged in the field of development communication. Such convergence produced a rich analytical vocabulary but also conceptual confusion. The field has not experienced a unilinear evolution in which new approaches superseded and replaced previous ones. Instead, different theories and practices that originated in different disciplines have existed and have b een used simultaneously. This report identifies the main theoretical approaches and their practical applications, traces their origins, drawsRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 PagesManagement Course: MBA−10 General Management California College for Health Sciences MBA Program McGraw-Hill/Irwin abc McGraw−Hill Primis ISBN: 0−390−58539−4 Text: Effective Behavior in Organizations, Seventh Edition Cohen Harvard Business Review Finance Articles The Power of Management Capital Feigenbaum−Feigenbaum International Management, Sixth Edition Hodgetts−Luthans−Doh Contemporary Management, Fourth Edition Jones−George Driving Shareholder Value Morin−Jarrell Leadership

The Effects Of Dependence On High Dosages Of Benzodiazepines

As the Rolling Stones called them in their hit song, â€Å"Mother’s Little Helper†, â€Å"Mother needs something today to calm her down, and though she s not really ill, there s a little yellow pill, she goes running for the shelter of a mother s little helper, and it helps her on her way, gets her through her busy day†, benzodiazepines were and extremely common medication in the 70s and 80s and many households had their bottle of Valium. The dependence on high dosages of benzodiazepines such as Xanax and Valium are a major clinical concern. According to Michael Liebrenz of the University of Bern, â€Å"This form of dependence is not confined to users who exceed a set amount of diazepam equivalents, but is typically found in patients who have a high-dose, long-term and/or otherwise problematic use, such as mixing BZDs, escalating dosage, using BZDs for recreational purposes, obtaining them by illegal means, and/or experiencing negative social consequences† (Liebrenz, 2016, p. 1). So the problem is not only found in patients who take large dosages, but in patients who also abuse the drug, combine multiple types of benzodiazepines and other drugs, and purchase them illegally in order to be under the influence of a benzodiazepine. This is why, for the last decade, less and less prescriptions of benzodiazepines have been dispensed in the United States. However, â€Å"over the last 20 years the quantity of benzodiazepines on each prescription has increased† (Brett, 2015, p. 152). BenzodiazepinesShow MoreRelatedThe Drug And Therapy During The U.s. Withdrawal Treatment2024 Words   |  9 PagesHigh dosages of benzodiazepines creates a massive clinical concern as patients can be easily dependent. Benzodiazepines are an incredibly abused drug in the U.S. Withdrawal treatment is recommended; however, it is sometimes unsuccessful for a large portion of patients. 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A personRead MoreGabapentin Versus Lorazepam: Which Drug Is More Effective in the Treatment of Alcohol Withdrawal?1096 Words   |  5 Pageschallenge has been to identify medications that not only reduce the rewarding effects of alcohol, but the dependence, post cessation craving, and the withdrawal craving. Lorazepam and gabapentin have been used for the detoxification of alcohol dependent patients. Lorazepam is a type of benzodiazepine, an antianxiety medication. Gabapentin is a type of anticonvulsant drug originally used to prevent seizures. â€Å"Benzodiazepines represent the standard of care for the treatment of alcohol withdrawal† (MyrickRead MoreCategories of Primarily Generalized and Partial Seizures1191 Words   |  5 Pagesmovements or hallucinate (McKean, 2012). Plan The patient is admitted to the Intensive Care Unit (ICU). Close monitoring for any refractory seizure activity, if seizure activity occurs and persists for five minutes or longer promptly treat with a Benzodiazepine preferably lorazepam or midazolam (Dionisio, 2012). While in the ICU T.L will receive valproic acid at maintenance dose of 15 to 20 mg/kg day given in eight hour intervals and is initiated six hours after the initial loading dose. Next, an EEGRead MorePrescription Drug Abuse Essay1744 Words   |  7 Pagesdrug and will need to seek out more or higher dosages of the drug to obtain the same effect. When seeking out larger doses, and more of the opiods, the user will face an increased possibility of side effects. Some of the side effects when some abuses opiods are nausea, vomiting, restlessness, anxiety, diarrhea, respiratory problems such as slow or arrested breathing, lowered pulse and blood pressure, unconsciousness, coma, and even death. 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Jumping Mouse Essay Example For Students

Jumping Mouse Essay Jumping MouseThe story of Jumping Mouse may seem simple at first. But it is far more than just a story about a small rodent. There are so many underlying themes that reflect society, faith, generosity, personal growth, and many other aspects of a persons daily life. The story starts out with a seemingly simple mouse, who hears what others do not. He dares to question what is out of the ordinary, and seeks out the truth instead of dismissing it as nothing. He shows curiosity, which leads him to new ideas. When he has his experience at the river, he is given a new name, which signifies his own personal growth. When he takes his newfound ideas back to the mouse society they dont believe him because it is far too different than what they already know, and they decide that he is harmful. The society of mice reflects society in how they didnt understand something so they pushed it away. So many times people dont accept or understand things because they are out of the ordinary, so they shun it. It happens every day; with racism and conflicts over human sexuality. Most people dont understand that there is no way to define normal. All around the world things are different, and one needs to be open minded enough to understand it. Now look what being open minded did for the mouse. His willingness to listen and his faith in the frog allowed him to see into the rest of the world, even deeper into his own mind. There is a fine line between being open-minded and being gullible. Both will listen to anything to try to understand it, but gullible people lack common sense. The mouse seemed kind of gullible, in how hed risk his safety by jumping in the water all because the frog said to. Jumping mouse is like many people, always seeking a better way of life. The other mice were quite content with their busy life, because that was the way they have always known. But Jumping Mouse had a taste for what else the world had to offer him. When Jumping Mouse met with the old mouse, he found a perfect place to live, free from harm and lots of food. He was told he should stay but somehow, he knew that he could have better. Even later on his journey to find the mountains he discovered a small mouse utopia with an abundant supply of food and shelter, everything a mouse could want. Yet he still wanted to keep searching for the mountains he knew were still ahead. The mouse in this story is a very kind and generous mouse. He comes across the path of a sick buffalo that needs one thing to make him complete: an eye of a mouse. Now it doesnt take long for Jumping Mouse to decide what to do. He doesnt want the buffalo to die so he gives up half of his gift of sight by letting the buffalo have an eye. In return for his gift of life, the buffalo offered him protection from predators as Mouse continued on with his journey. After he parts with the buffalo, Jumping Mouse meets with a gray wolf that for some reason cannot remember the simplest of things. But being the kind mouse that he is, our hero wishes to help and decides that by giving the wolf his remaining eye it would cure him of his problems. Now completely giving up his gift of sight is a very difficult thing to ever want to do, but Jumping Mouse decides that it is better to take care of others in need than him. The wolfs memory is restored and it can now function again, thanks to the selfless generosity that the little mouse displayed. And in turn for Mouses good deed, the wolf offered to be his eyes and help him continue on his way. .ue299496ffa2dedc2dbca24c3f95bac83 , .ue299496ffa2dedc2dbca24c3f95bac83 .postImageUrl , .ue299496ffa2dedc2dbca24c3f95bac83 .centered-text-area { min-height: 80px; position: relative; } .ue299496ffa2dedc2dbca24c3f95bac83 , .ue299496ffa2dedc2dbca24c3f95bac83:hover , .ue299496ffa2dedc2dbca24c3f95bac83:visited , .ue299496ffa2dedc2dbca24c3f95bac83:active { border:0!important; } .ue299496ffa2dedc2dbca24c3f95bac83 .clearfix:after { content: ""; display: table; clear: both; } .ue299496ffa2dedc2dbca24c3f95bac83 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ue299496ffa2dedc2dbca24c3f95bac83:active , .ue299496ffa2dedc2dbca24c3f95bac83:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ue299496ffa2dedc2dbca24c3f95bac83 .centered-text-area { width: 100%; position: relative ; } .ue299496ffa2dedc2dbca24c3f95bac83 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ue299496ffa2dedc2dbca24c3f95bac83 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ue299496ffa2dedc2dbca24c3f95bac83 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ue299496ffa2dedc2dbca24c3f95bac83:hover .ctaButton { background-color: #34495E!important; } .ue299496ffa2dedc2dbca24c3f95bac83 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ue299496ffa2dedc2dbca24c3f95bac83 .ue299496ffa2dedc2dbca24c3f95bac83-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ue299496ffa2dedc2dbca24c3f95bac83:after { content: ""; display: block; clear: both; } READ: Multiple sclerosis Persuasive EssayJumping mouse finally makes his way to what he has been searching for: the medicine lake in the mountains. Only he cannot see anything and becomes very frightened at his situation. And just when he thinks hes hopeless and is surely dead, he wakes up from what he thought was his death and finds that he can now see. A familiar voice asks him to do something, and the ever-diligent mouse complies. After all of his journey, determination, and selfless good deeds, Jumping Mouse has been given the ultimate reward. He has now become an eagle, free to do anything.

Leadership Strategies

Question: Write an essay on Leadership? Answer: Introduction We will discuss about the companys strategies and the role it plays in the success and failure of the business through the case study. Google is one of the leading companies and has supremacy of the internet. We will research the reason for the success of the Google Company. Googles main aim was to improve the lives of the people and bring the world together through launce of Google search engine and Google Gmail. It made the website a top internet brand and the most recognized search engine in the world through its innovation in web search and advertisement. The main focuses of the company was search, advertisement, operating system and enterprises. The reason why Google is the best and famous is because of its powerful search engine algorithm, which can search a text in few seconds from thousands of sites. Google is the fastest growing company among the people and has been praised for its service it provides. After Google was launched it acquired many other companies, and YouTube w as one of it. Google acquired YouTube in 2006 and introduced operating system for android phones and launched Chrome web browser in 2008 which gave it a huge profit and a huge expansion to the company. Marketing and leadership plays a very vital role in the success of a company and with the help of good leadership and marketing a company can ensure future revenue. There are many types of marketing strategies and Google uses many marketing strategies to run its business in profit. Leadership and strategic development processes which operate within the innovative context at Google. The company has become one of the best and profiting companies with the help of effective and efficient leadership and strategy plan. For the success of any company an effective strategy and leadership is required and today we will discuss how these strategies have helped the company Google to grow and become one of the best company (Yeung, Campbell, 1991). Effective strategic leadership comprises five acti ons which help the organization to run smoothly and overcome all the difficulties it includes determining strategic direction, effectively allocating and managing the firms resources and capabilities, establishing appropriate balanced control, sustaining an effective organizations culture, and integrating strategy with corporate social responsibility. With the help of the case study we can conclude that effective leadership and strategy is required in all the fields and plays a vital role in the success (Campbell, 1992). Strategy development can be of two types Intended Strategy The top management is involved in designing of this strategy and is even known as design view of strategy development. This strategy is the outcome of strategic leadership and planning. Strategic leadership has a direct effect on the success and failure of the organization or the organization is influenced by the strategic leaders leadership hence it plays a very important role in an organization (Acur, Bititci, 2003). The leaders hold the highest position in the company and have all the authority to decide and take decisions. Most of the time the leaders are the founders or co-founders of the company and they are involved in making or designing strategies of the company. As per the case study Schmidt dealt with administration and the investors and had the most traditional CEO role. Page was concerned with the social structure of Google and Brin took a lead in the area of ethics. There are many benefits of strategic planning and it helps in determining the direct strategy, it helps t o understand the strategic issue, coordinate all the business levels strategy, helps in implementing agreed strategy and involve people and creating ownership of strategy (Khalifa, 2011). Emergent Strategy This strategy is an unplanned strategy which emerges in the organization as time passes by. Emergent strategy is mostly found in services like accountancy and health services. The operating unit is involved in making this strategy as they are well equipped with the skills and knowledge required for this strategy and the top management cannot make these strategies as they may not understand the techniques. The top managements role is to make strategic direction and co-coordinating and shaping emerging strategy from below (Mintzberg, 1987). Google: who drives the strategy? Strategy is a direction for the business and a scope for the business which helps the business to perform in a changing environment. And this can be done by arrangements of resources and by meeting the objectives of the company and the stakeholders. Today Google is one of the best companies in the world with high earning profit. Larry Page and Sergey Brin is the co-founder of the company Google and with their leadership skills and strategies Google was able to gain followers. Google used very different business strategies from the very beginning of their carrier. They decided not to use investment banks as dictators of their initial share price instead they launched an open IPO where the buyers decided the price for a share in the auction and not the investment banks. This broke the old method followed by many different companies and the company had to face many criticisms (Miles, Snow, Meyer, Coleman 1978). Larry Page and Sergey Brin set up the governance structure with a two-tier b oard of directors which was very unusual in USA. In this type of strategy it gave a managerial freedom to them to run their company in their own way and take their own decision and they were not answerable to any higher authority. The companys success depends on strategy development which has the following characteristics such as long term direction, scope of activities, fit between the firms. The resources and competencies and the external environment, seek to achieve competitive advantage, meet the expectations of various stake holders (Schilling, Hill, 1998). The leaders should be aware of strategic decisions which are taken in the different level of the organization. Many researchers have shown that managers and employees usually want a sense of identity, they wants something more than good pay and job security and that is a Sense of Mission. There are number of functions that aMissioncan have in any organization. These can be internal and external and even includes the below me ntioned functions (Lumpkin, Dess, 1995). It promotes shared values amongst employees which brings harmony in the company. It guides the resource allocation in a consistent manner and in a useful manner to reduce the wastage of the resources and full utilization of the resources. It inspires and motivates managers and employees of the company to higher levels of performance. (Sense of Mission) It helps in balancing the conflict interests of various organizational stakeholders. It provides a sense of direction to the employees and the managers. It even improves corporate performance. It even helps in focusing on the organization during crises. Four elements of Ashridge Mission Model These four elements set the goal of the organization and help the organization to achieve its target or goal. Purpose Purpose have three elements and these elements needs to be together to create a strong mission. For the benefit of a higher model, going beyond just satisfying the needs of its stakeholders. For the benefit of the shareholders For the benefit of all its stakeholders (Brezina, 2012) Strategy Strategy plays a vital role and helps the business to run smoothly and efficiently. With a good strategy and a good plan a manager of the company can achieve the companys goal and objectives. Values When the organizational value of the employee is aligned with the personal value of the employee it creates a sense of mission. Values are very important for the organization as it motivates the employees to work efficiently and effectively. They can provide a rational for behavior that is as strong as strategy. The organization can expect the full utilization of resources with an effective and efficient strategy (Peng, Heath, 1996). Policies and Behavioral Standards Policies and Behavioral Standards help the employees and the company to know what needs to be done in day to day activity. Googles growth and expansion is the result of unique management strategies and its implications. Hiring Policy The company follows a very unique way in selecting their employees. They believe in hiring the best employee as one exceptional employee is much more valuable than an average employee. By this hiring policy it makes sure that they have the best human resource for the optimum utilization of other resources in the company. And they even believe that if they hire good and exceptional employees then it will attract more good employees in the organization (Foreman, 1998). A dramatically flat radically decentralized organization As per few researches Google is organized as the internet itself. It is highly democratic, well connected and flat. Self-managing team Google is a self-managing team as employees who work in the development team works in small group and each team has as at least three engineers. For example project like Gmail has three to four teams and each team has three to four engineers who work in developing and enhancing the features of the product. They follow a very unique procedure which is not to be found in any other company and that is the team appoints the team leader and the engineers can switch teams as per there interest to work for a particular product without taking permission from the HR (Yukl, 2002). Rapid low cost experimentation Google book search engine started with the experiment aimed to answer a critical question and how long does it take to digitize a book. Page and Mayer started this by photographing each page of the 300 pages of the book using a metronome to keep pace. Google was invented not with a grand plan and it even believes in the philosophy which is Google Just try it (Mintzberg, Waters, 1985). It took 40min to turn the ink into pixels and an optical character reorganization program soon turned the digital photo into digital text. And in no time Page and Mayer found the software that could search the book. This is the kind of innovative ideas and learns as you go approach helped the company to make history and run the business in profit year after year. The company decided that it would devote 70% of its engineering resources in developing of the business and 20% of employees will be devoted to extend the related areas and 10% will be involved in innovative ideas (Vera, Crossan, 2004). Through these steps Google ensures the optimum utilization of resources for the growth of the company. With the above mentioned strategies Google was ranked the second most valuable company brand after Apple. With all its acquisitions it has multiplied its profit and revenue. In 2011 the companys value was $111 Billion. And is expected to increase its profit in the coming years with its innovative ideas and strategies (Hollander, 1995). Challenges faced by Google Google acquired many companies and had to focus on making strategies and plans for the acquired companies which shifted the focus of the company to mobile internet access, hence Google faced a serious issue in earning its revenue from advertisement that went from 97% to 96%. Cost per click went down by 12% year after year. The company did face issues due to the shifting of the focus to mobile internet access but the main issue faced by the company was from government and judicial arenas. The issues were in three main areas (Gardner, 1995). Privacy The government was concerned about the privacy of an individual data. The US federal trade commissions privacy frame work tried to make sure that Google cannot link its tracking data to identify individual. The regulators were concerned about the privacy policy that was introduced by Google on 2012 (Avolio, Bass, Riggio, Orr, Ciulla, Krishnan, Riggio, 2008). Antitrust Google dominated the internet search and meant that it had monopoly in terms of the competition law in many countries. The EU competition commissioner had four concerns and notified the company about the concerns it had from their business and those were restricting its competitors items appearing on their page and the portability of Advertisement campaigns from Googles Adwords system, the promotion of Googles items in the page of their rivals, its copying and displaying of the content from restaurant sites (Avolio, 2007). Patent infringement claims Google even faced the issue of Patent infringement. Oracle claimed that Android infringed its java patents and it was one of the biggest infringement claims. The main aim of the company is to manage the growth of the company by maintaining the equality of the product and services. The company needs to keep improving the operational, financial and management controls and even there reporting systems and compliance procedures in order to maintain growth of the company. These cannot be neglected as it can damage the growth of the company and there profit. It may even affect the goodwill of the company (Lowe, Kroeck, Sivasubramaniam, 1996). As the company is growing there has been a significant increase in the in there headcount and operations, which demands effective management, operational and financial infrastructure. The company faced many issues with the acquisitions of the other companies as the management focus shifted from their own business to the acquired business and had to pu t more effort to decide how to managing or control and how to implement the procedures and policies at the acquired company. Because of the focus shifted towards the acquired company Google had a decrease in the revenue and faced many issues in managing their own company (Bass, 1991). Conclusion From the case study we can conclude that the company can make optimum use of resources and make profit with an effective strategy and leadership. And while managing strategies and development the managers faces many challenges such as managing the processes that may give rise to emergent strategy to which they may not know the techniques and how to act (Yukl, 1999). They even need to use different strategies to for different situations in the company. It is very important for the company to distinguish between intended strategy the desired strategic direction deliberately planned by managers and emergent strategy which may develop in a less deliberate way from the behaviors and activities inherent within an organization. Formal strategic planning has many advantages and disadvantages. However, there is evidence that shows that such formal planning is not sufficient explanation of strategy development that is practiced. The strategic management process guides in decision making and ha s 4 elements that help the organization to run its business and they are as follows setting the vision and mission, strategic position analysis, strategic choices and strategic actions (Piccolo, Colquitt, 2006). Introduction Leadership in an organization plays a very important role. Leadership is a skill of a person that he uses to motivate the others to get the things done or achieve a target. With a good leadership a company can succeed or fail in earning profit. Some believes leadership as characteristics such as demographics, skills and abilities, and personality traits, predict leadership effectiveness. Leadership is required in all the fields of the business and with efficient leadership skills a leader can turn a non-profiting company to a profiting one by motivating people to work with great enthusiasm to achieve the objectives of the company (Bass, Steidlmeier, 1999). Leadership skills differ from person to person and different leadership skills are required for different situations. Today we will discuss about Transformational leadership which redefines peoples missions and their visions; it even changes their commitment, and restructures their systems for goal accomplishment through a relation ship of mutual motivation and elevation that converts followers into leaders and leaders into moral agents. Transformational leadership inspires people with their vision and take them into confidence to believe in their vision and motivate them to achieve those mission for the achievement of the goal. Transformational leaders inspire their followers to perform better for the sake of the organization. Transformational leaders are people with vision and with a mission to motivate the followers to accept the new goals and new ways of doing things and achieving these goals (Steiner, 2010). The leadership style and theories changes with the change in the business environment. The transformational leader should have good communication skills, competence or knowledge, interpersonal skills, good judgment and confidence in order to motivate the followers for the growth of the business (Jarvis, 2011). Lets discuss the Transformational Leadership characteristics that impact organizational growth The ability to make difficult decisions The work of the transformational Leader even includes the ability of taking difficult decisions. It is a part of leadership skills and the transformational Leader should always be ready to take a difficult decision and face it. When the leader has a clear vision, values, goals, and objectives it becomes easier for the transformational Leader to act on difficult decisions (Welford, Gouldson, 1993). Internal motivation and self-management Transformational Leader needs to be highly motivated from within so that they can effectively manage the growth of the company by motivating the followers to achieve the goal and objectives of the company (Chesbrough, Appleyard, 2007). Willing to take the right risks Transformational Leader should be very calculative in taking any risk as it affects the performance of the company directly or indirectly. The leader should make sure that all the researches have been done and there is no risk involved in the action. They should even make sure that the risk does not harm the business growth (Teece, 2010). Check their ego The transformational Leaders should never let their egos come in between their work. It is important for the transformational Leader to keep their ego in checked. They should make sure that they do not misuse there power and think of achieving the companys goals and objectives. They should first think about the companys gain and not about their personal gains. It is believed that when an organization succeeds a transformational leader succeeds (Hall, Johnson, Wysocki, Kepner, 2008). Organizational consciousness Transformational leaders share a joint conscious with the organization. The growth of the company ensures their growth. As their values are aligned with the growth of the company they just dont view their position in the company but even thinks about the growth of the company and how their action will affect the companys growth. They know what action to take and what action to avoid that will benefit the company (Dvir, Shamir, 2003). Adaptability Transformational leaders should be more adaptable to the changing business environment. Transformational leaders need to be more open to the new ideas and innovative ideas of working that can benefit the company. The transformational leaders should never stand stillas the competitors may overtake them; hence they should always be ready to learn new things and adapt it quickly. Willing to listen and entertain new ideas The transformational leaders should have the skills of listening as listening encourages both way communication and it encourages the followers to share their ideas without any hesitation. Transformational leaders should understand that success of the organization is a team effort and the success of the company lies in the hands of the followers (Nielsen, Randall, Yarker, Brenner, 2008. Inspirational Transformational leaders should make sure that they understand their followers individually and just dont recognize the follower for the good job. By knowing the followers individually the transformational leader can understand the follower and can understand what motivates them or inspires them to work efficiently and effectively. Proactive Transformational leaders needs to take proactive decisions sometimes and cannot wait for other to take decision. They do lot of research on the new innovative ideas and make sure that the risk does not have any impact on the growth of the company. They are the leaders who are risk takers and try new ideas and innovative ideas for the growth of the company. Visionary Transformational leaders are visionary and have the ability to communicate their vision to their followers, and convince them to believe in their vision and work toward the vision by communicating the vision with passion and clarity and forcing the followers in the achievement of the companys goal (Zhu, Avolio, Walumbwa, 2009). Following the below mentioned steps a leader can encourage and motivate followers to achieve higher levels of performance Intellectual Stimulation The transformational leaders encourage the followers to be more creative and innovative. They support the followers and encourage them for their new and innovative ideas. They make sure that the followers explore new ways and techniques of working. They even give new opportunities to the followers to learn new things and techniques. Transformational leaders question assumptions and beliefs and encourage followers to be more innovative and creative towards resolving old problems in new ways that will benefit the company. Individualized Consideration The transformational leadership should make sure that they communicate with the followers so that that they share their ideas that will help the transformational leader to recognize the follower for its contribution and new ideas. It also involves supporting of the followers and motivating them. By recognizing the follower for his innovative idea the transformational leader can win the trust of the follower and motivate to work with more zeal (Acur, Bititci, 2003). Inspirational Motivation Transformational leaders have a very clear view of the future and they even offer followers the opportunity to see and understand the meaning of their work and set high standards. Transformational leaders have a very clear vision which motivates the followers to achieve the goals. They encourage followers to become part of the overall organizational culture and environment.This can be achieved by motivating speeches and conversations with the followers. Idealized Influence Transformational leader builds a confidence and trust and acts as a role model for the followers The trust acts as the foundation for accepting organizational change by winning the trust of the followers in their leaders.The follower who is sure of the virtues of their leader will be less resistance to any change in the organization. Hence with all the above mentioned skills the leaders can motivate the followers to achieve their goals and objectives of the organization which will ensure the growth of the organization (Acur, Bititci, 2003). Conclusion Transformational leaders have vision, develop a shared vision, and value the contributions and efforts of their co-workers in the organization. Through individual consideration, intellectual stimulation and inspirational motivation, transformational leaders have great potential to increase the efficiency and performance beyond expectations and bring a growth in the organization and even help the individual growth. It can be concluded that with the effective transformational leadership an organization can work more efficiently and effectively. Transformational leadership helps to understand the concept of effective leadership, especially the need of leadership in changing organizations and how it helps the growth of the organization. It can even be concluded that there are some risks associated with this form of leadership, particularly with respect to idealized influence. The organization can be described as a powerhouse of emotions and employees does not always behave rationally the y sometimes behave emotionally and takes decision for their interest. 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